Kate Busby

Fractional CMO

About

Kate is a Fractional CMO driving +40% ARR year-over-year through global rollouts, messaging strategy, and $12M+ annual budgets.

She has driven over 40% year-over-year growth in annual recurring revenue (ARR) by supporting purpose-driven companies and EdTech startups, from Pre-Seed to Series B, exclusively through remote collaboration. My approach combines strong marketing fundamentals with AI, data-driven strategy, and performance execution.

As a founding member of The Quiet Edge, Kate contributes thought leadership, frameworks, and practical insights on how modern businesses can get investor-ready, as well as scale swiftly and profitably.

Areas of Focus

  • Demand Generation

  • Revenue Growth Strategy

  • Campaign Performance Analysis

  • AI-Enhanced Campaign Testing

  • Product-Market Fit & Growth

  • Market Research Stack & Data-Driven Product Thinking

  • Executive Advisory & Leadership